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PROFESSIONAL MARKETING SERVICES

Finally, marketing for hearing care that’s affordable and effective.

Discover a marketing ally, not just another firm. We delve deep into your business's heart, grasping the essentials for triumph.

At Ear Level Marketing, our forte lies in streamlining audiology and hearing care promotions through ingenious marketing automation and digital mastery.

We're committed to affordability and harnessing cutting-edge technology to amplify your success.

A man puts the last piece in a puzzle

PROFESSIONAL MARKETING SERVICES

Finally, marketing for hearing care that’s affordable and effective.

Discover a marketing ally, not just another firm. We delve deep into your business's heart, grasping the essentials for triumph.

At Ear Level Marketing, our forte lies in streamlining audiology and hearing care promotions through ingenious marketing automation and digital mastery.

We're committed to affordability and harnessing cutting-edge technology to amplify your success.

OUR SERVICES

Unleash Your Brand's Potential with Our Expert Marketing Solutions!

Websites

Crafting stunning, mobile-optimized masterpieces, our websites aren't just a treat for the eyes. They're designed for peak search engine visibility and effortless navigation. Your site isn't just a digital space—it's the heart of your online world, driving traffic and capturing leads.

Social Marketing

Elevate your brand and forge meaningful connections with patients through our expert social media management on platforms including Facebook and Twitter(X). Strengthen your online presence effortlessly with us.

Automation

Harness cutting-edge automation technology to supercharge your marketing strategy. Our expertly tailored campaigns guarantee laser-targeted communication, ensuring your message hits the sweet spot every time, to skyrocket your conversion rates.

Database Marketing

Revolutionize patient engagement with our tailored campaigns! We master the art of crafting messages that resonate with each patient's unique needs, delivered straight to their inboxes, phones, and mailboxes through Email, SMS, and Direct Mail.

SEO Services

Boost your website's visibility with cutting-edge SEO tactics designed specifically for hearing care practices. Attract a wave of organic traffic and get top-tier results that resonate with your audience.

Content marketing

Unlock the power of bespoke content marketing campaigns, meticulously crafted for the hearing care industry. Connect with new patients and re-engage the ones you already have.

OUR SERVICES

We offer you professional

marketing services

a computer monitor with a website on it

Websites

Crafting stunning, mobile-optimized masterpieces, our websites aren't just a treat for the eyes. They're designed for peak search engine visibility and effortless navigation. Your site isn't just a digital space—it's the heart of your online world, driving traffic and capturing leads.

social marketing icons

Social Marketing

Elevate your brand and forge meaningful connections with patients through our expert social media management on platforms including Facebook, Instagram, and Twitter (X). Strengthen your online presence effortlessly with us.

a megaphone

Automation

Harness cutting-edge automation technology to supercharge your marketing strategy. Our expertly tailored campaigns guarantee laser-targeted communication, ensuring your message hits the sweet spot every time, to skyrocket your conversion rates.

an envelope with a bull horn coming out of it

Database Marketing

Revolutionize patient engagement with our tailored campaigns! We master the art of crafting messages that resonate with each patient's unique needs, delivered straight to their inboxes, phones, and mailboxes through Email, SMS, and Direct Mail.

a target with an arrow in it

SEO Services

Boost your website's visibility with cutting-edge SEO tactics designed specifically for hearing care practices. Attract a wave of organic traffic and get top-tier results that resonate with your audience.

A bullhorn on a computer monitor

Content marketing

Unlock the power of bespoke content marketing campaigns, meticulously crafted for the hearing care industry. Connect with new patients and re-engage the ones you already have.

OUR STRATEGY

Grow your practice without breaking the bank

Elevate your hearing care practice with Ear Level Marketing – where growth is key and patient loyalty is the goal. Immerse yourself in exceptional care, while we deploy innovative digital strategies to expand your patient base without breaking the bank.

Partner with us, the allies of audiologists and hearing specialists, in your journey to triumphant success.

Fabric Tags that read "return on investment"

OUR STRATEGY

Grow your practice without breaking the bank

Elevate your hearing care practice with Ear Level Marketing – where growth is key and patient loyalty is the goal. Immerse yourself in exceptional care, while we deploy innovative digital strategies to expand your patient base without breaking the bank.

Partner with us, the allies of audiologists and hearing specialists, in your journey to triumphant success.

Ear Level Marketing loo

HOLD YOUR INVESTMENT ACCOUNTABLE

A focus on your results

Unlock the full potential of your marketing spend with our expert team! We harness the power of data-driven strategies and precision performance tracking to propel your campaigns to new heights of success.

ABOUT US

We specialize in Hearing Care

Discover the difference with Ear Level Marketing, where our insider expertise in hearing care marketing propels your practice forward.

Tailored strategies, deeper patient connections, and a dynamic online footprint are just a call away. Elevate your practice with us—let's amplify your success together!

A penointing to results on a graph on a desk

HOLD YOUR INVESTMENT ACCOUNTABLE

A focus on your results

Unlock the full potential of your marketing spend with our expert team! We harness the power of data-driven strategies and precision performance tracking to propel your campaigns to new heights of success.

an otoscope and a hearing aid on an audiogram

ABOUT US

We specialize in Hearing Care

Discover the difference with Ear Level Marketing, where our insider expertise in hearing care marketing propels your practice forward.

Tailored strategies, deeper patient connections, and a dynamic online footprint are just a call away. Elevate your practice with us—let's amplify your success together!

LET'S START NOW

Let's start your new project now

How Often Should My Practice Post on Social Media?

June 06, 20243 min read

How Often Should My Practice Post On Social Media?

Organic posting on social media for a hearing aid clinic is a great way to connect with your patients outside of your clinic, but it’s not as simple as posting a picture on Facebook and receiving a bunch of likes from your old high school friends.

How many times have you worked really hard on the perfect post for your business only to receive zero engagement? Don’t feel bad, it happens. The main reason this happens is because Facebook’s algorithm would rather have businesses pay for their content to be seen. 

 Does that mean you should just give up? Of course not. You should still post on your social media sites to show that your business is active and cares about communicating with your patients. The big question now is—how often should you post? 

social media

Here are a few guidelines...

Facebook

As a hearing healthcare clinic owner, this is the main social platform that your demographic uses multiple times a day. You will want to post enough to chip away at the algorithm holding you back, but not so much that you become a bit annoying. One post every couple of days is the general rule and no more than twice a day.

Instagram

Your demographic is less likely to be using this platform but there are still 90 million users over the age of 55 on Instagram. 2-3 times a week is the recommended strategy here.

 Google Business Profile

This one is often neglected by business owners which is a shame because the benefits far outweigh the effort. Every time you post to your Google Business page, your SEO gets a little boost just by engaging with Google. This shows Google that your business is active, trustworthy, and providing content that Google users may want to see.

Every time you post content to social media, include your Google Business Profile.

 For all other sites, the same rules apply–try to post quality content that is relevant to your audience as often as possible without annoying the users. Also, remind yourself that building an audience takes time and user engagement will increase with time and practice.

 

How do you find the time to post so much?

Sounds impossible to post to so many different platforms every day, right? It’s easier than you think–if you have the right tools. Sure, you can go into each site every day and upload content, but that is difficult to maintain. 

 The best option is to use a Customer Relationship Manager (CRM) that can connect all of your social channels in one place and post content to every site simultaneously. A CRM like amplifyCRM PRO can even allow you to set up all of your posts for the week or month on a calendar and post your content to all sites automatically.

Since the social media planner is just one of the many features included in the audiology specific CRM, you aren’t paying for multiple marketing and communication services, saving you time and taking pressure off your budget.


audiology social mediahearing care social mediaaudiology markeitng
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Dusty Potter

Dusty Potter is a second generation Hearing Instrument Specialist. He has been a practice owner since 2007, and after much frustration with office management systems and digital marketing firms in the hearing care space, he has founded both Ear Level Marketing and amplifyOMS, while still maintaining his own healthy practice in Wichita Falls, TX.

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