Finally, Hearing Care Marketing That Makes Sense
Most audiologists and hearing care practice owners waste thousands on ineffective marketing each year. With Ear Level Marketing, you'll see more patients and add growth to your practice every single month.
OUR SERVICES
Unleash Your Brand's Potential with Our Expert Marketing Solutions!
Websites
Crafting stunning, mobile-optimized masterpieces, our websites aren't just a treat for the eyes. They're designed for peak search engine visibility and effortless navigation. Your site isn't just a digital space—it's the heart of your online world, driving traffic and capturing leads.
Social Marketing
Elevate your brand and forge meaningful connections with patients through our expert social media management on platforms including Facebook and Twitter(X). Strengthen your online presence effortlessly with us.
Automation
Harness cutting-edge automation technology to supercharge your marketing strategy. Our expertly tailored campaigns guarantee laser-targeted communication, ensuring your message hits the sweet spot every time, to skyrocket your conversion rates.
Database Marketing
Revolutionize patient engagement with our tailored campaigns! We master the art of crafting messages that resonate with each patient's unique needs, delivered straight to their inboxes, phones, and mailboxes through Email, SMS, and Direct Mail.
SEO Services
Boost your website's visibility with cutting-edge SEO tactics designed specifically for hearing care practices. Attract a wave of organic traffic and get top-tier results that resonate with your audience.
Content marketing
Unlock the power of bespoke content marketing campaigns, meticulously crafted for the hearing care industry. Connect with new patients and re-engage the ones you already have.
OUR SERVICES
We offer you professional
marketing services
Websites
Crafting stunning, mobile-optimized masterpieces, our websites aren't just a treat for the eyes. They're designed for peak search engine visibility and effortless navigation. Your site isn't just a digital space—it's the heart of your online world, driving traffic and capturing leads.
Social Marketing
Elevate your brand and forge meaningful connections with patients through our expert social media management on platforms including Facebook, Instagram, and Twitter (X). Strengthen your online presence effortlessly with us.
Automation
Harness cutting-edge automation technology to supercharge your marketing strategy. Our expertly tailored campaigns guarantee laser-targeted communication, ensuring your message hits the sweet spot every time, to skyrocket your conversion rates.
Database Marketing
Revolutionize patient engagement with our tailored campaigns! We master the art of crafting messages that resonate with each patient's unique needs, delivered straight to their inboxes, phones, and mailboxes through Email, SMS, and Direct Mail.
SEO Services
Boost your website's visibility with cutting-edge SEO tactics designed specifically for hearing care practices. Attract a wave of organic traffic and get top-tier results that resonate with your audience.
Content marketing
Unlock the power of bespoke content marketing campaigns, meticulously crafted for the hearing care industry. Connect with new patients and re-engage the ones you already have.
TESTIMONIALS
Featured Testimonials
"I can’t say enough good things about Ear Level Marketing"
Working with them has been a fantastic experience from start to finish. Their expertise in managing our website and electronic medical records has made everything so much easier and more efficient. The team is not only incredibly skilled but also genuinely friendly and approachable. They took the time to understand exactly what we needed and delivered solutions that fit our practice perfectly.
Their automations have saved me so much time as a business owner and helped us use our existing patient database to generate new leads. We’ve noticed a real difference in how smoothly things run and how much more satisfied our patients are. If you’re looking for a team that combines technical know-how with a personal touch, Dusty and his team are the way to go!
Kathy Rawls, Au.D., CCC-A, CDP
She/Her/Hers
Owner & Audiologist
Rawls Clinical Audiology
"The process was easy and the support has been great"
Working with the team at Ear Level Marketing has been an outstanding experience from start to finish. They took the time to truly understand our brand, and the custom-designed website they developed for us is a perfect reflection of who we are as a company. But they didn't stop there—their expertise in automating our patient marketing has streamlined our processes, saving us time and ensuring that we stay connected with our patients in a more personalized and efficient way.
What truly sets Ear Level Marketing apart is the measurable impact they've had on our business. The return on investment we've seen from their marketing strategies is unparalleled, outperforming any other marketing efforts we've tried in the past. It's not just about the numbers, though; it's about the quality and consistency of the results. We feel confident knowing that we have a marketing partner who is as committed to our success as we are.
Roger Garcia
Owner, Puretone Hearing Aid Centers
"Couldn’t recommend them enough!"
It has been a pleasure working with Ear Level Marketing. They built our website extremely fast, looks extremely professional and they are super responsive. Every time I request an update, it’s done within minutes. Couldn’t recommend them enough!
Nathan De Voney, BC-HIS
Owner, Family First Hearing Centers
OUR STRATEGY
Grow your practice without breaking the bank
Elevate your hearing care practice with Ear Level Marketing – where growth is key and patient loyalty is the goal. Immerse yourself in exceptional care, while we deploy innovative digital strategies to expand your patient base without breaking the bank.
Partner with us, the allies of audiologists and hearing specialists, in your journey to triumphant success.
OUR STRATEGY
Grow your practice without breaking the bank
Elevate your hearing care practice with Ear Level Marketing – where growth is key and patient loyalty is the goal. Immerse yourself in exceptional care, while we deploy innovative digital strategies to expand your patient base without breaking the bank.
Partner with us, the allies of audiologists and hearing specialists, in your journey to triumphant success.
HOLD YOUR INVESTMENT ACCOUNTABLE
A focus on your results
Unlock the full potential of your marketing spend with our expert team! We harness the power of data-driven strategies and precision performance tracking to propel your campaigns to new heights of success.
ABOUT US
We specialize in Hearing Care
Discover the difference with Ear Level Marketing, where our insider expertise in hearing care marketing propels your practice forward.
Tailored strategies, deeper patient connections, and a dynamic online footprint are just a call away. Elevate your practice with us—let's amplify your success together!
HOLD YOUR INVESTMENT ACCOUNTABLE
A focus on your results
Unlock the full potential of your marketing spend with our expert team! We harness the power of data-driven strategies and precision performance tracking to propel your campaigns to new heights of success.
ABOUT US
We specialize in Hearing Care
Discover the difference with Ear Level Marketing, where our insider expertise in hearing care marketing propels your practice forward.
Tailored strategies, deeper patient connections, and a dynamic online footprint are just a call away. Elevate your practice with us—let's amplify your success together!
LET'S START NOW
Let's start your new project now
AI Overviews, Local Search, and PPC: What’s Really Happening in Hearing Care Marketing
AI Overviews, Local Search, and PPC: What’s Really Happening in Hearing Care Marketing
There’s been a lot of noise lately about Google’s AI Overviews and how they’re “killing” local business search. Some marketing companies are waving the AI flag, claiming that you must overhaul your site today or risk disappearing from results entirely.
Let’s cut through the hype and look at what’s actually happening — and what it means for your hearing care practice.
What Are AI Overviews, Really?
AI Overviews are Google’s (and other search engines- but c'mon- we're still most worried about Google) way of answering informational questions right in the search results. They pull from multiple websites to create a quick, conversational answer — usually appearing at the very top of the page.
For example:
“What causes hearing loss?” → AI Overview appears, citing several sources.
“What are the signs of tinnitus?” → AI Overview appears, summarizing common symptoms.
The goal is speed — Google wants searchers to get answers without clicking away.
AI Overviews vs. Local Search: Intent Matters
Here’s the critical distinction: AI Overviews dominate in curiosity mode, but Local Search still rules in buying mode.
Informational Queries (Curiosity Mode)
Examples: “what causes hearing loss,” “how do hearing aids work”
AI Overview usually takes over the top of the page.
Map Pack and ads get pushed down.
Users are researching, not ready to book an appointment.
Local Intent Queries (Buying Mode)
Examples: “hearing clinic near me,” “best hearing aids in Dallas”
Map Pack and PPC ads still dominate the top spots.
AI Overview is rare here.
Users are ready to call, click, or visit.
Why PPC Still Delivers in This World
If you’re worried AI Overviews will block new patients, here’s the good news: your highest-intent patients aren’t coming from AI Overviews in the first place.
PPC ads still appear above everything else for “ready-to-act” searches.
You control exactly where they show, who sees them, and what offer they see.
AI filtering out casual “tire kickers” means you’re spending ad budget on ready-to-book traffic, not curiosity clicks.
The Real Role of Local SEO
Local search — your Google Business Profile (GBP), reviews, and consistent business info — is just as important as ever.
Why?
The Map Pack still commands the most clicks for “near me” and “best in [city]” searches.
Google trusts businesses with accurate, connected, and consistent data across the web.
Reviews, photos, hours, and accurate location details all feed your GBP’s visibility.
Where Schema Fits In (and Why Shortcuts Fail)
Some agencies brag about “AI optimizing” sites, but often that just means slapping on a generic schema block. That’s not real optimization — for AI or Google.
Good schema = a full, connected blueprint of your business (services, location, reviews, offers, etc.), tied together so search engines know it’s all you.
Bad schema = a flat, one-size-fits-all business card that tells Google almost nothing.
The irony? Incomplete or sloppy schema hurts both traditional SEO and AI trust.
How to Win in Both Worlds
The smart play isn’t to panic over AI Overviews — it’s to cover all your bases:
Double down on local SEO: Perfect your GBP, earn reviews, keep NAP consistent.
Run targeted PPC campaigns: Own the top of high-intent searches.
Publish educational content: Give AI Overviews something credible to cite.
Use complete, connected schema: Help both Google and AI understand exactly who you are, what you do, and where you do it.
The Bottom Line for Hearing Care Practices
If you’re a hearing care clinic, your goal isn’t page views — it’s appointments. You’re not a magazine chasing eyeballs. You’re a healthcare provider helping people hear again.
AI Overviews might cut down on curiosity traffic, but that’s not necessarily bad. The patients ready to take action are still finding you through:
PPC ads
Local Map Pack
Direct searches for your clinic name
Focus on being everywhere your ready-to-book patient looks, not everywhere someone with a passing question might wander.
If you're looking for help with your search optimization- whether it's local search, traditional SEO, or AI search.... we're here to help. Set a meeting with us by clicking here, and let's come up with a strategy that makes sense for you.
LET'S START NOW
Let's start your new project now
Ear Level Marketing
Boost your hearing care practice with Ear Level Marketing's cutting-edge solutions designed to amplify patient acquisition and enhance retention rates.
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